MARKETING YOUR HOME
The right level of exposure for your home.
Every property is different. So is every campaign. Paula and Jodie will recommend the marketing mix they believe gives your home the strongest opportunity to reach the right buyers, with clear options so you can understand where your investment is going.
PLACE PACK
Our foundational campaign asset suite designed to establish immediate market presence, professional presentation, and brand reach across key local channels.
Property Listing on eplace.com.au
Prominent, high finish on site signboard engineered to capture street traffic, deliver instant street appeal, and direct local buyers to campaign details.
Prestige Photoboard
Dedicated web placement on Brisbane’s leading boutique agency portal, exposing your home to our established network of active local buyers.
Showcase Brochures
Fast, engaging, and polished property descriptions blending smart technology with professional editing to highlight your home’s best architectural and lifestyle features.
Copywriting (AI Assisted)
Premium print stock detailing floor plans, imagery, and property highlights for qualified open home attendees to take home.
Campaign HUB
Exclusive Campaign Delivery Solution. Our bespoke central marketing platform that streamlines asset delivery, tracks proofing, and ensures prompt, coordinated distribution across all channels.
DOMAIN
Australia’s premium property platform connecting quality listings to an affluent, highly engaged search audience.
Standard Listing
Baseline digital placement ensuring full visibility to buyers actively tracking the local suburb market.
Upgraded Options
Elevated Platinum Edge, Platinum, and Gold tiers that command top page positioning, larger visual footprint, and priority rotation to drive enquiry volume.
PLACE AUCTIONS
Specialised public and event auction pathways delivering high energy competition and absolute price transparency.
Auction In Rooms
Mobile streaming and rapid reporting unit capturing on the ground bidder engagement and live auction momentum.
Auction Patrol
Group auction events held in a dedicated, distraction free arena, generating competitive tension among qualified registered bidders.
ONE SUMMER DAY
Place’s flagship seasonal marketing initiative.
Bringing collective brand power, massive audience aggregation, and premium campaign discounts to kickstart the year with optimum buyer attention.
REALESTATE.COM.AU
Australia’s largest property portal, commanding the vast majority of all digital buyer traffic.
Premiere
Tailored, high resolution presentation specifically engineered for prestigious, top tier properties.
Showcase
High visual impact tier positioned just below Premiere, offering exceptional prominence and continuous buyer recall.
Lux
The ultimate tier, locking the property into top position on the page for maximum views and earliest buyer engagement.
Upgrade Options
Targeted visibility enhancements to maintain momentum and elevate listing profile throughout the campaign cycle.
ADDITIONAL MARKETING
AML
Mandatory Anti Money Laundering identification verification, fulfilling strict federal compliance standards before transaction execution.
PHOTOGRAPHY AND DIGITAL ASSETS
Fast Focus Media
All visual assets are produced in partnership with Fast Focus, recognised as the premier property media specialists in the industry. Known for magazine quality composition, architectural precision, and industry leading equipment, Fast Focus captures the true atmosphere of every home to evoke immediate emotional connection with buyers.
Starter Shoot
Essential high resolution photography capturing key living spaces, external frontage, and core architectural features with professional colour correction.
Starter Shoot Large Day (28 images)
Comprehensive daytime photographic capture ideal for larger family residences, capturing multiple living zones, detailed interior finishes, and outdoor alfresco areas.
Floor Plans
Precision schematic layouts indicating room proportions, orientation, and functional flow so serious buyers can easily visualise living in the space.
Property Video
High impact cinematic walkthrough capturing scale, natural light, and lifestyle appeal for seamless distribution across digital portals and presentations.
Property Social Reels
Dynamic, fast paced vertical video edits tailored for Instagram and Facebook algorithms to engage passive buyers and drive viral social reach.